Insights
Notes on building enduring companies.
Short arguments, published when there is something worth saying rather than on a schedule.
1 Oct 2026
Just start.
You can't win if you don't start.
Strategy
1 Oct 2026
Durable Business Manifesto
A set of principles for building businesses that can withstand the test of time.
Forthcoming
24 Jul 2026
Durability Principles
The principles that underpin durable businesses.
Forthcoming